I build modern, high-performance web applications across the full stack, specializing in frontend development with Vue.js and Angular while remaining deeply comfortable on the backend. I focus on usability, accessibility, and clean design systems, and I care about how things feel just as much as how they work.
I actively use AI-assisted development to move faster and think deeper, from rapid prototyping and refactoring to testing, debugging, and UX exploration. Backed by 25+ years of hands-on experience, I know when to lean on AI and when human judgment matters most.
I balance business goals with seamless user experience, crafting interfaces that align both. I have collaborated with multi-award-winning agencies and contributed to projects for brands including Intel, TD Canada Trust, eBay UK, BBC Worldwide, and Telus Mobility.
My career spans multiple industries, technologies, and countries, giving me the depth and perspective to create fast, scalable, and user-friendly applications that last.
"Your website is the first conversation with your customer.
Make it count."- snapjay
I bring deep experience across the full stack, with a strong foundation in front-end development using JavaScript, HTML, and CSS. Alongside hands-on engineering work, I have served as Director of Product Strategy, giving me a clear view of how design, engineering, and business decisions intersect across the entire product lifecycle.
I have evolved alongside modern front-end tooling, from early jQuery-based workflows to today's component-driven frameworks. I enjoy working with tools that promote maintainable, scalable code, and I have spent recent years building production applications with Vue.js, Angular, and React.
While front-end is my specialty, I am comfortable working across the backend to deliver complete solutions. I build APIs, authentication flows, and data layers using Node.js and Supabase, enabling efficient full-stack development without unnecessary complexity.
I strongly advocate for rapid prototyping, usability testing, and proof of concept to validate ideas early. My goal is to reduce risk by proving value before development ramps up, ensuring products are intuitive, accessible, and worth the investment before production dollars are spent.
eBay UK. Created a prototype for "Community Court", a concept aimed at resolving customer conflicts more effectively.
Engage People Inc. Served as Director of Product Development, leading innovation, internal product development, and client-focused initiatives at Engage.
Forge. Built and designed the website, backend systems, and technology for all operations for Forge.
Intel. Built a temporary microsite for a back-to-school campaign contest, a partnership between Intel and Staples.
LogRhythm. Served as a senior front-end engineer, contributing to the development and infrastructure enhancements of the company's flagship security intelligence product.
Lonely Planet. Developed a prototype for the travel guide website, incorporating essential features and functionality.
QuantHub. Conducted a comprehensive usability audit of the QuantHub platform, identifying key areas for improvement and enhancing user experience.
TD Bank. Contributed to the development of TD's customer loyalty program, allowing customers to redeem points for various products.
Telus Mobility. Developed the user interface for Telus's "Bravo" internal employee loyalty and rewards program.
Top Gear. Prototyped a concept for a car search and browsing application to facilitate user testing.
"UX is not just the design; it's your customers entire journey."- ChatGTP
After releasing NGCart, there was demand for a book that featured it as a cornerstone while exploring the development process of e-commerce solutions. I was invited to serve as the technical editor for this project.
Following the success of the first book, a second publication was requested, delving deeper into the intricacies of the MEAN stack framework. This follow-up aimed to provide a more comprehensive exploration of MEAN stack technologies, where I served as the technical editor.
I find much adventure in traversing East Tennessee Mountains on my dirtbike, tackling rugged terrain and exploring trails. The thrill of discovering picturesque locations, camping under the stars and the tranquility of natural beauty are what I cherish most.
I've raised a flock of eight chickens, starting when they were just two weeks old. Over time, they have become beloved pets, enriching my life with their quirky personalities, entertainment, and a steady supply of fresh eggs.
Woodworking is a passion of mine, and I've built a small woodshop to pursue it. My expertise in SVG design extends to my work with a CNC machine. Click the boot to explore my woodshop.
Growing my own food is a passion rooted in my love for agriculture and self-sufficiency. I strive to cultivate crops from seed whenever possible, reflecting my dedication to farming and sustainable living.
Country music holds a special place in my heart. There's nothing quite like attending a concert under the stars, where live country music blends with the night sky to create an unforgettable atmosphere.
I take great pleasure in the full cycle of food production - growing my own crops, raising chickens for fresh eggs, and using homegrown ingredients to prepare meals. I make as much as possible from scratch, including butter, pasta, mayonnaise, cheese, pizza, sauces, and bread.
"The best way to predict the future is to create it."- Peter Drucker
